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E-wastE casE study



          as receivers of e-waste, especially in
          the form of ‘deferred dumping’ of white
          goods.

          “A more conscientious  household,”
          Werth explains, “will  take a broken
          microwave oven to the municipal
          rubbish dump, which does not have the
          capability  of handling  e-waste, but at
          least they took the trouble of taking it to
          the rubbish dump.”

          An alternative path is that the microwave
          gets passed down from an affluent to a
          less affluent family. The microwave oven
          will work for a while if the family somehow
          manages to fix it, but will eventually end
          up being thrown away.

          “What  actually  happens is that when
          there is no longer any value that could
          be derived from [the microwave oven],
          it ends up in a rural area,” says Werth.

          more than e-waste                 kilo. The WeCare  e-waste collection   negligible portion of  e-waste, which
                                            model differs  from  the industry  norm   accounts for  about 10% of  turnover in
          WeCare  NPC works on a simple     of collecting only the more lucrative   some of the containers. Consequently,
          e-waste collection business  model   IT and consumer electronics e-waste.   the e-waste model is reliant on other
          in order  to  break down the cycle of   Instead, WeCare NPC pays for all sorts   income  streams.  The  containers
          deferred e-waste in rural  communities.   of e-waste, from fridges to computers,   serve as local  information  technology
          At the centre of the model is the use   which in turn gets sold to SIMS RSA.   nodes, where locals  could  access  the
          of customised and strategically placed                               internet, print documents, buy airtime
          shipping containers. Currently,  three   While the policy of buying any e-waste   or refurbished computers (or have them
          shipping containers in the communities   is not always profitable for either SIMS   repaired or exchanged for new ones).
          of Groutvillle, Shaka’s Kraal and Shaka’s   RSA  or WeCare NPC, doing otherwise
          Head, in the vicinity of Ballito, serve as   would defeat the purpose of sustainably   Not exactly a cash churner; the e-waste
          e-waste collection points.        ridding the rural areas of e-waste,   business  enterprise has achieved
                                            argues Werth.                      the objective of being a worthy and
          WeCare  NPC    buys  unprocessed                                     replicable  model. It  demonstrates that
          e-waste from the community at R1 per   WeCare NPC director, Mtshali, concurs   what may at first have  appeared to
          kilo; dismantled e-waste fetches R2 per   that the rural areas generate an almost   be a problem could be turned into an
                                                                               opportunity, not only to create much
                                                                               needed jobs  but  also to  contribute
                                                                               to bridging the digital divide in rural
                                                                               communities. n




























          30       SERVICE DELIVERY REVIEW | Volume 11 No. 3 of 2018
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